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A grand opening is a social event where you introduce your products or services to the community. Your goal is to come up with unique and exciting grand opening ideas that will draw a large crowd. It’s your first opportunity to attract new customers, get people talking, and start building [...]

Get ready to kick off the New Year with a can’t miss marketing campaign that gets results! These guerrilla marketing ideas help you get maximum coverage with a minimal investment of time and money. What Is Guerrilla Marketing? Guerrilla marketing uses unconventional marketing techniques that cost less than standard methods. [...]

When ads go wrong, it usually involves a lack of focus or sensitivity – traits that can seriously damage your business. The list below demonstrates how potentially good ads suddenly turn into bad advertisements. What you say and how you display an ad greatly influences people’s perceptions about your company. [...]

From small start-ups to established corporations, all businesses have one thing in common. They rely on their customer base to grow. Today, it takes a multi-faceted approach to marketing to remain competitive. Even local businesses must compete for their share of the customers. Inspiring customer loyalty motivates your base to [...]

Whether you’re a solopreneur looking to boost your revenue or a small company hoping to get bigger, you may be wondering how to grow your business. Here are 18 tips, many of which you can put to use today, to help you meet your growth goals. 1. Define Your Niche [...]